Cheated

Why you’re paying more at the supermarket – and getting less!
(The real reason behind the eleven-ounce “pound” of coffee)

$4.95

Why You Are Paying the Same – and Getting Less

5 pages

Surprise!

For many years, a container of ground coffee weighed a full pound – sixteen ounces. That was the norm, you took it for granted, and didn’t give it much thought.

Then, one day at breakfast, you happened to glance at the label on your favorite blend and saw that the net weight was now listed as only fourteen ounces. Although the price you paid was about the same, you had received less for your money. How did you feel about that? Were you surprised? Disappointed? Did you feel cheated? In a very real sense, you were!

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Why You Are Paying the Same – and Getting Less

Surprise!

For many years, a container of ground coffee weighed a full pound – sixteen ounces. That was the norm, you took it for granted, and didn’t give it much thought.

Then, one day at breakfast, you happened to glance at the label on your favorite blend and saw that the net weight was now listed as only fourteen ounces. Although the price you paid was about the same, you had received less for your money. How did you feel about that? Were you surprised? Disappointed? Did you feel cheated? In a very real sense, you were!

Sample text

Surprise!

For many years, a container of ground coffee weighed a full pound – sixteen ounces. That was the norm, you took it for granted, and didn’t give it much thought.

Then, one day at breakfast, you happened to glance at the label on your favorite blend and saw that the net weight was now listed as only fourteen ounces. Although the price you paid was about the same, you had received less for your money. How did you feel about that? Were you surprised? Disappointed? Did you feel cheated? In a very real sense, you were!

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Why you’re paying more at the supermarket – and getting less!
(The real reason behind the eleven-ounce “pound” of coffee)

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